At Research In Motion’s annual Blackberry World on Tuesday, Microsoft CEO Steve Ballmer announced on stage a new alliance between Microsoft and RIM, outlining how the two companies can work together to help people make better decisions with Bing on BlackBerry devices. Central to this collaboration, Blackberry devices will use Bing as the preferred search provider in the browser, and Bing will be the default search and map application for new devices presented to mobile operators, both in the United States and internationally. Also, effective Monday, Bing was designated the preferred search and maps applications with regular, featured placement and promotion in the BlackBerry App World carousel.
Hurrah! Our dreams have been answered. Just kidding! Nobody uses BlackBerry's anymore. Or maybe you do, and have just unsubscribed from this RSS feed. In which case, sorry.
Does this partnership with RIM mean that Microsoft doesn't trust their own phone platform in the enterprise? Maybe. Even so, why partner with a platform that is seemingly losing ground in the enterprise field? The iPhone is moving fast and furious into companies all over the world while nobody is jumping onto BlackBerry anything for their corporate needs.
I like the Windows Phone platform, but it's just not selling as MS had hoped. At least not yet. But, RIM? Will they even have a smartphone market in 5 years? I'll bet you $10 that RIM ditches their own smartphone OS and signs with either Microsoft or Android. A whole $10!
Do you even know how many Frappé's that can buy? About two and half, actually. Don't wait until it's too late to get your own corporate mobile network secure. You know want to end up like the PSN network, do you?