Gartner predicts that Nokia will push Windows Phone well into the mid-tier of its portfolio by the end of 2012, driving the platform to be the third largest in the worldwide ranking by 2013. Gartner has revised its forecast of Windows Phone’s market share upward, solely by virtue of Microsoft’s alliance with Nokia. Although this is an honorable performance it is considerably less than what Symbian had achieve [sic] in the past underlying the upward battle that Nokia has to face.
Furthermore, Microsofts loudest champion on the Internet, Paul Thurrott takes issue with this proclaimation:
According to the numbers, Windows Phone, which today has sold fewer than 3 million phones worldwide, will somehow (well, not “somehow,” via its partnership with Nokia) account for almost 20 percent of the market in 2015 … or 216 million units.
Mull over that figure for a moment. 216 million units.
I was early to get onto the Windows Phone 7 bandwagon ages ago with the Zune HD. However, the phone seemingly hasn't caught on with the smartphone audience as customers are still running in droves to get iPhones and Androids. It certainly doesn't help when Microsoft had promised easy upgrade processes with no carrier interference only to no encounter a slew of issues. It's such a mess they actually had to make a chart where you could check the status of your phones update. Ouch.
If Windows Phone 7 is going to success at this point, it's going to be because of their partnership with Nokia. I'm wary of Garnters claim of passing the iPhone's marketshare in a few years, but, whatever floats your boat and gets pageviews, I suppose. Competition is good, but let's not just go crazy here, Gartner.
The Windows Phone series should be booming in the enterprise market, where the Windows Mobile series was previously. Instead the iPhone is taking over with no end in sight. Let's get cracking here, Ballmer. If you'd like to know how WP7 can help your small business, Trigon can help, friends.